Amazon’s First Upfront Is All About Advertising And Sports
Amazon kicked off its first-ever upfront event with advertising right out of the gate, including pitches about its scale, shopper data and content, particularly its sports programming.
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Paul Kotas
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How Influencers Drive Make-Up Sales; Amazon Ad VP Colleen Aubrey Joins Jeff Bezos' Inner Circle
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Smoky Eye How did eye shadow palettes worthy of a paint studio become the most sought-after item on teen wish lists this year? Influencers, of course. A YouTube tutorial, Instagram Story and a trending topic on Twitter powered more than a million purchases in […]