retrieval augmented generation

RAG is a recently developed process to ingest, chunk, embed, store, retrieve and feed first-party data into AI models. Here’s how to use these tools to inject first-party data into your next AI-enabled campaign.

Danielle Coffey, CEO and president of the News/Media Alliance, believes journalism and generative AI can play nice. But first, gen-AI companies must get real about the value journalism brings to their products.