In today’s newsletter: Mobile and email providers face political blowback if they enforce ad policies; a new analytics startup sets its sights on Amazon attribution; and CFOs and CMOs are more aligned than you might think.
The aim of Samooha’s new integrations with Ads Data Hub and Amazon Marketing Cloud is to give more flexibility to the advertisers and publishers that use walled garden clean rooms.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Hot For Hulu Comcast is preparing to sell its 33% stake of Hulu to Disney. Disney CEO Bob Iger told investors last week that Comcast and Disney were in talks about Hulu’s fate. On Tuesday, Comcast CEO Brian Roberts confirmed “it’s more likely […]
