Federal Trade Commission

If you weren’t able to tune in to the FTC’s PrivacyCon event last week – it was a seven-hour affair, after all – then worry not. We gotchoo.

Commissioner Rebecca Slaughter had some free advice for anyone tuning in to the Federal Trade Commission’s virtual PrivacyCon event on Wednesday: “Pay close attention to Kochava.”

The next wave of privacy regulation revolves around data brokers. And while the term “data broker” may have a negative connotation, its legal definition is fairly straightforward.

Last week, FTC Chair Lina Khan announced a probe into Big Tech’s relationship with generative AI companies at an FTC forum to address competition concerns related to AI technology – its first AI-focused tech summit.

Lawmakers are busy playing politics, and it’s getting in the way of creating safety guardrails for children’s privacy online.

Meet Doceree, a programmatic health care marketing platform with a twist. Rather than allowing brands to target patients on the open web, Doceree has a specialized DSP for targeting doctors with secure messages on physician-only platforms, says CEO Harshit Jain.

On Monday, iHeartMedia-owned SSP Triton Digital announced an integration with Amazon Publisher Services that allows advertisers to buy interactive audio ads through the Amazon DSP on streaming audio.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. AI? More Like “Ehh, I Don’t Know About That” Ad platforms are plowing ahead with AI-based software that is not ready to fill roles previously served by human expertise.  That means machine-learning-controlled ad products (Google’s Performance Max and Meta Advantage+ shopping campaigns are the […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Thanks For Not Sharing Non-advertising companies can end up with strange new incentive structures when they start collecting ad dollars. For instance, the more Netflix’s ad revenue grows, the greater the internal pressure to crack down on password sharing. Previously, Netflix could turn […]

On Wednesday – less than two months after going to town on the Google Video Partners program – Adalytics published what it says is direct evidence of personalized ads being served against kids content on YouTube in a follow-up to its bombshell report last week alleging the same.