ARCHIVE FOR:

Jennifer Vianello

Commerce

Cars.com Revs Its Commerce Engine With Specialized Retail Media Network

BY Hana Yoo// November 27th, 2023

Last month, Cars.com – a 25-year-old Chicago-based automotive company that started out in the digital newspaper ads business – launched an RMN for auto advertisers.
Tagged in:
Advertiser

Cars.com’s New Driving Force? Reaching Gen Z Consumers

BY Alyssa Boyle// June 1st, 2023

Cars.com is trying to resonate with younger and first-time car buyers in hopes that they become lifelong customers.
Tagged in: